Consumers are spending more on Diwali snacks and gifts, aided by affordable gift packs despite inflation concerns. Urban shoppers are cautious, while rural demand remains strong. Companies like Naturals Ice Cream and Dabur report increased sales, with Naturals expecting 40% growth despite price hikes. Parle Products anticipates stable sales, and True Elements sees demand for premium packs. Beverage startup Swizzle has also experienced a sales increase. Overall, the festive spirit is alive, with consumers prioritizing value in their purchases.
Consumers are spending more on Diwali snacks and gifts, aided by affordable gift packs despite inflation concerns. Urban shoppers are cautious, while rural demand remains strong. Companies like Naturals Ice Cream and Dabur report increased sales, with Naturals expecting 40% growth despite price hikes. Parle Products anticipates stable sales, and True Elements sees demand for premium packs. Beverage startup Swizzle has also experienced a sales increase. Overall, the festive spirit is alive, with consumers prioritizing value in their purchases.
•Affordable gift packs are helping despite inflation.
•Urban shoppers are cautious; rural demand remains strong.
•Naturals Ice Cream expects 40% growth despite price hikes.
•Dabur sees improvements in demand trends.
•Parle Products anticipates stable sales.
•True Elements reports higher demand for premium packs.
•Beverage startup Swizzle records a 25% sales increase.