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Diwali Spending Surges Despite Inflation Concerns
Diwali Spending Surges Despite Inflation Concerns
Diwali Spending Surges Despite Inflation Concerns
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|Times of India|8 months ago

Consumers are spending more on Diwali snacks and gifts, aided by affordable gift packs despite inflation concerns. Urban shoppers are cautious, while rural demand remains strong. Companies like Naturals Ice Cream and Dabur report increased sales, with Naturals expecting 40% growth despite price hikes. Parle Products anticipates stable sales, and True Elements sees demand for premium packs. Beverage startup Swizzle has also experienced a sales increase. Overall, the festive spirit is alive, with consumers prioritizing value in their purchases.

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