

Indian farmers receive only about one-third of the final selling price of fruits and vegetables, with wholesalers and retailers taking the majority. In contrast, farmers in the dairy sector receive around 70% of the final price. The RBI's research highlights that farmers earn approximately 33% for tomatoes, 36% for onions, and 37% for potatoes. Recommendations to stabilize prices include expanding private mandis, improving storage, and enhancing productivity through innovation. The study emphasizes the need for better marketing systems and digital integration to ensure fairer prices for farmers.


Indian farmers receive only about one-third of the final selling price of fruits and vegetables, with wholesalers and retailers taking the majority. In contrast, farmers in the dairy sector receive around 70% of the final price. The RBI's research highlights that farmers earn approximately 33% for tomatoes, 36% for onions, and 37% for potatoes. Recommendations to stabilize prices include expanding private mandis, improving storage, and enhancing productivity through innovation. The study emphasizes the need for better marketing systems and digital integration to ensure fairer prices for farmers.
•Farmers earn approximately 33% for tomatoes, 36% for onions, and 37% for potatoes.
•In dairy, farmers receive around 70% of the final price.
•Recommendations include expanding private mandis and improving storage facilities.
•The study suggests enhancing productivity through innovation and better marketing systems.
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