The action thriller "Gunmaaster G9," featuring Emraan Hashmi and Genelia Deshmukh, has faced a delay in filming due to heavy rainfall and adverse weather conditions in North India. Director Aditya Datt confirmed the postponement, prioritizing crew safety amid serious weather issues in Uttarakhand and Delhi. The shoot, originally set for mid-July, has been rescheduled to September, with hopes for better conditions. Producer Deepak Mukut highlighted the logistical challenges posed by the weather, including road closures and flooding. The film aims to resume preparations closer to the new schedule.

ITC's Sunfeast Wowzers has partnered with Bollywood superstar Shah Rukh Khan to enhance its brand identity in the cracker segment. The product features a unique 14-layer crispy texture and rich cheesy flavor, aimed at providing a multi-sensorial snacking experience. A new TV commercial, conceptualized by Ogilvy, will promote the tagline ‘Iske Har Bite Mein Hai Wow!’ highlighting the snack's appeal. Shah Rukh Khan expressed his excitement about the partnership, emphasizing the ‘Wow’ factor of the product. Sunfeast Wowzers is available in two variants: Cheese crème and Lemon crème enrobed crackers.

Mohit Suri's romantic film "Saiyaara," featuring Ahaan Panday and Aneet Padda, is set to release on July 18. The film has received a U/A 16+ certificate from the CBFC, with required edits including the censorship of objectionable language and the removal of 10 seconds of sensual visuals. A disclaimer on helmet safety was also mandated. The film has generated significant excitement, selling 45,000 tickets in national chains ahead of its release. It is expected to have a strong opening, potentially reaching double-digit figures.

The final season of "The Summer I Turned Pretty" premiered on July 16, 2025, with the first two episodes now available. The series, based on Jenny Han's trilogy, follows Belly as she navigates a love triangle between brothers Conrad and Jeremiah. As she approaches adulthood, Belly faces a pivotal decision about her future and relationships. The show has generated significant anticipation, with fans eager to see how her story unfolds. The remaining episodes will be released weekly on Wednesdays, and viewers can catch up on previous seasons on Amazon Prime Video.